Post by simranratry20244 on Feb 12, 2024 1:51:26 GMT -5
Business analytics is understood as the set of skills, technologies and analytical processes that allow obtaining a deep and exhaustive knowledge of the business , both of the operations carried out within the organization itself, its status and potentialities, as well as its more or less immediate environment (market, consumers and state of competition, mainly), and the challenges and opportunities that arise therein. However, and in a certain sense, the business analysis tools that were available until now, although they offered an insight vision (or what is the same, a comprehensive and complete vision of the business that provides knowledge about it) for eminently internal consumption), did not allow us to go a step further, guide decision-making or support the actions derived from them.
Business_analytics New business analytics tools : action as mission The merely contemplative nature (understood as contemplative in the sense noted above) and for internal consumption of business analytics tools has been, in the very recent past, surpassed by new generation analytical tools that, in addition to providing the same knowledge of the business and of their environment, promote and guide the Colombia Telemarketing Data execution of actions derived from timely decision-making. These tools use predictive intelligence technology that, beyond traditional forecasting , allow accurate predictions about future scenarios and organize the available means to, firstly, facilitate decision making and, as ultimate and fundamental missions, encourage undertake appropriate actions and provide the necessary support for their execution . The intimate relationship that exists between predictive analytics tools and decision -making processes is evident in the strong proactive nature of the former and the eminently practical nature of the latter, and in the reciprocal need that is established between both by this same character and nature.
In this way, action is established as the ultimate horizon that the new business analytics tools seek to achieve by promoting correct , accurate decision-making based on solid predictions. At this point, and considering the business environment as an extraordinarily dynamic ecosystem, with high and constant variability, it will not be difficult to notice the enormous benefits that new generation business analytics tools report compared to traditional ones, and the business opportunities practically infinite possibilities that open up in the new predictive paradigm , compared to those of the traditional descriptive paradigm (or, as we have called it previously, contemplative). To delve deeper into this and other issues related to new generation business analytics tools , such as knowing the key areas of the business that benefit the most from them, discovering real success stories that exemplify their advantages, or going into detail about corporate strategy issues. that will allow you to get the most out of predictive analytics, we once again recommend downloading the guide Predictive Analytics: the impact of prediction for an organization , available completely free in the resources and ebooks section of this blog.